WILL MOBILE PHONE WEB ADDRESSES KICK START A NEW REVOLUTION?

ShinyMedia Uncategorized Leave a Comment

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You, the general public, can now register websites ending with
.mobi (or dotmobi) as the backers of the mobile net – a bunch of heavweight brands, including Google, Nokia, Vodafone and Microsoft – battle to counter
consumer apathy. Only one in 10 mobile owners use their handsets to surf the web due to concerns over cost, connection speed and compromised content (lot of Cs there). I’m one of those 90% of people who never access the web via their mobiles, and for those very reasons. My latop delivers the internet as it should be; mobiles offer a half-baked version at slow speeds.

WILL MOBILE PHONE WEB ADDRESSES KICK START A NEW REVOLUTION? CONTINUED…

Sites ending .mobi are specifically designed for phones and must meet
agreed standards. The organisation charged with overseeing the domain
name
registration, Mobile Top Level Domain (snazzy name, eh), expects
200,000 mobile
sites to be registered in the next year. Almost 13,000 companies have
already registered dotmobi
addresses as part of a pre-registration process open to trademark
holders. It costs about $25 (around £14) to register a dotmobi site for
a minimum two-year period.

By ShinyMedia | September 26th, 2006