Summer usually brings out the worst fashion sense in men – Shorts, flip-flops, silly hats, socks with sandals etc. But no more keenly is this felt than the desire to wear the gaudiest, loudest and most embarrassing Hawaiian shirts not seen since a Rodney Dangerfield wardrobe auction.

Luckily Monsoon are on hand to provide this subtle yet unmistakably Hawaiian Island shirt (£35). 100% cotton, it’ll keep you nice and cool on the beaches of Wai Kiki (you wish) without looking like your dad on holiday.