For those of you already in the know, you’ll have to excuse my ignorance. On a Saturday shopping splurge, I discovered D.I.E. (Denim is Everything), and I’m upset that I’ve let them pass under my radar for so long. Their clothes rock.
Most of their prints are based on horror-movie style posters from the 1950s – Think mad scientists, wooden acting and flimsy set design and you should get the picture. I picked up the t-shirt shown above, albeit in black and at full price from Natterjacks, but this one is available directly from the D.I.E. website for the nice little sum of £23, reduced from £30.