Compared to the fast-moving world of women’s fashion where new collaborations and high-street ranges are ten-a-penny it’s not that often that you get such exciting news in menswear. Which is why I’m pretty chuffed that Burton are launching their Black Label, a premium range of clothing for the more discerning gent. All the clothing comes in neutral greys, blacks and whites and tends towards classic cuts and styles so it’s not really a case of snapping up a must-have novelty piece but more about plugging those pesky wardrobe gaps with some great essentials.
It’s nice to see menswear labels like Burton ditching the faux-retro
tees and opting for something more grown-up and fashion forward. Wesley
Taylor, Burton Brand Director, says, “It’s time to offer the customer
something different and special. Black Label is a premium collection of
classic, stylish pieces – the quality and
price will be unbeatable. Our customers will definitely be impressed.”
Prices range from £10 for a v-neck tee to £150 for their tumbled