Superga are the new fashion cliche

By admin on June 10th, 2008 1 comment

superga trainers.JPG
Fashion writing is often ridiculed for outlandish phrases, flowery prose and a reliance on clichés. I’d like to add to all of the above by declaring that Superga are the new Springcourt.

Like Springcourt, they make tennis shoes. Like Springcourt, they’ve got some history, starting in the 1930′s. Like Springcourt, they’re based in Europe – Italy to be exact. And like Springcourt, prices start from around £35.

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