Heard of the saying ‘if it ain’t broke, don’t fix it’? Apparently Glue Jeans haven’t as they’ve decided to do away with stitching and make their jeans using glue. Guessing from their name, they decided on the glue before anything else.
It sounds like an interesting idea that will garner publicity but the glue can’t possibly withstand the wear and tear that jeans go through. Also the jeans look to be raw denim, which has to be worn for extended periods of time without washing, so look out for a bunch of ‘my glue jeans fell apart’ stories come next year.