Asos Untitled: Adidas Superstar, Jean Pierre Braganza and more

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Asos are launching their “Untitled” collection this week, a selection of limited edition products consisting of sunglasses, vinyl and trainers all traditional collectables for men along with a New Designers selection.

The jewel in the Untitled crown is an exclusive pair of Adidas’ 35th Anniversary Superstar trainers which will be on sale for a whopping £4000! If spending a year’s rent on a pair of shoes isn’t your bag jump through to see which designers Modern Menswear author Hywel Davies has picked for the collection.

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Patrik Soderstam, Carola Euler and Frank Leder are the three new faces of the five designers picked by Davies as well as the more familiar Jean Pierre Braganza and Deryck Walker. They’ve all been commissioned to design limited-edition pieces for the collection which will range from graphic t-shirts by Soderstam to drop-crotch trousers by Braganza.

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Asos have also recruited sunglasses expert Fritz Laing to select a range of vintage and contemporary sunnies as well as asking Amoeba owner Jim Henderson to handpick the best in covetable vinyl.

debuts on Thursday 16th October, and hurry because the last collection apparently sold out in ten minutes!