Alfred Shaheen, man who brought Hawaiian shirts to the masses dies aged 86

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Alfred Shaheen, the man responsible for popularising the Hawaiian shirt died on the 22nd of December.

Taking on his parents’ business after returning from WWII Shaheen built up the company turning it into a million dollar enterprise with a group of highly skilled workers dubbed Alfred Shaheen’s City of Craftsmen.

The Hawaiian shirt or ‘Aloha’ shirt became popular on the islands as dress-down formal wear but it was Shaheen, with the help of stars like Elvis Presley, who helped extend the fashion for Hawaiian shirts across the globe. Check out our gallery to trace the history of the garment.

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By admin | January 6th, 2009