I’m a little bit in love with Lassi from Hel Looks today; the young Finn’s outfit isn’t that extraordinary but there is nonetheless something magical about it.
I think it’s the air of smalltown desperation which reminds me of William H Macy’s character in Fargo, the coat and cap which give off this impression are, of course, from Finnish charity shop UFF. Lassi himself says: “My style is inspired sport and political history of the 70’s and the 80’s, for example distance-runner Steve Prefontaine” which is probably one of the most brilliantly obscure references I’ve ever heard of. Hats off Lassi![Source]