Fantastic Man X Byredo, the new scent for summer?

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As if creating an amazing magazine wasn’t enough, the talented team behind Dutch-based Fantastic Man have teamed up with Swedish scent makers Byredo to release their own self-named cologne. The scent was launched exclusively at Colette in Paris on March 9th. It’s debatable whether the cologne could ever smell as delicious as the magazine itself (or is that just me?) which is printed on the most sublime high-grade paper although given the impeccable taste of the magazine expectations are high.

The all star roll call of ingredients (or should that be ‘notes’ in parfumier speak?) certainly sounds promising: Bergamot, Star Anise, Cardamom, Geranium, Incense, Lavender, Vetyver, Moss and Patchouli. I’m taking bets that Dover Street Market will be the London stockists being the nearest thing we have to Colette. Keep your eyes peeled and nostrils, um, flared?

Stopping over in Paris on the way back from my hols, I paid a visit to Colette and excitingly had a quick sniff; it’s a great clean citrus smell perfectly balanced with musk. Can’t wait to have a proper smell when it reaches our British shores! -Ed.

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Colin Chapman





Colin ChapmanFantastic Man X Byredo, the new scent for summer?