Introducing: Beautiful Fül

We were recently introduced to Los Angeles based Beautiful Fül, through their Spring ’12 lookbook, and one thing is for sure now… we can’t wait for spring!

Beautiful Fül’s designer, Alejandro Rodriquez has garnered respect and acclaim from both national and international retailers and industry insiders in recent years with his emphasis on clean modern lines and attention to detail. This collection shows a much lighter side than Rodriquez’s previous collections, although definitely maintains his west coast aesthetic. What do you think of the collection?

Pieces from the collection range from $187- $1,125 USD

Beautiful Fül

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LauraIntroducing: Beautiful Fül