16 days into Movember 2012, and taches up and down the land are starting to look like Basil Brush’s tail. Mo maintenance ain’t easy but, for a prostate cancer bashing worthy cause, men up and down the land are persevering, battling through the bedtime rebukes of their partners and the back-of-the-bus jibes from school kids.
Thankfully, Gillette have spotted that a few of us might need a hand keeping our facial fluff looking respectable, and have opened up their “The Best A Mo Can Get” pop-up babershop at 10 Newburgh Street, just off of London’s uber-trendy Carnaby Street. Offering free trims for all Mo Bros that pass through its doors, Brandish took our most hairily-blessed Mo Bro Perrie down to have his impressive lip-wear touched up.
With pro barbers on hand to offer tips and tricks for the best Mo maintenance, as well as complimentary drinks and luxury hot towel shaving experiences, Perrie’s mouser went from droopy to Dali-worthy in minutes.
With the shop decked out like a 1940s members club, complete with leather furnishings and games rooms, the barbers used Gillette’s Fusion ProGlider Styler, a 3-in-1 styling tool “based on performance driven design”, to get the job done.
Offering a precision edging blade, it let the team trim the loose waves of Perrie’s lip locks, with an ergonomic grip that prevents the line from slipping when perfecting the “Craig David Chin Strap”. Sporting blades said to be thinner than a surgeon’s scalpel, the Fusion ProGlider Styler gives the closest shave this side of a cut-throat, according to Gillette’s expert grooming team.
Blasting out choice cuts from Curtis Mayfield’s Superfly album while the bantering barbers slashed away at errant stubble, The Best A Mo Can Get barbershop has real attitude, and is definitely worth a visit from any Mo Bros struggling to keep their facial manes in check.
Gillette will be doing their part to fight prostate cancer during the Movember campaign in other ways too, aiming to donate £100,000 to the cause through sales of their Movember stamped products.
By Gerald Lynch | November 16th, 2012