Real Madrid star, James Rodriguez has followed in the footsteps of Cristiano Ronaldo and David Beckham into the world of fashion. The Colombian star has been pictured unveiling his own range of underwear, labelled, “J10”, in similar style to that of “CR7”.
The Colombian has joined up with a home brand, Bronzini as they look to sell the play-makers latest product.
Since his sensational World Cup campaign, Rodgriguez made the illustrious £63m transfer to Real Madrid where he is now regarded as one of the worlds biggest icons and marketable footballers of the age.
The 23-year-old will look to compete with team-mate and former Madrid star, Ronaldo and Beckham in the world of fashion with his new brand name. But can Rodriguez compete with these two in the footballing and fashion realms?