Love The Look: Lassi’s Steve Prefontaine inspired outfit

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I’m a little bit in love with Lassi from Hel Looks today; the young Finn’s outfit isn’t that extraordinary but there is nonetheless something magical about it.

I think it’s the air of smalltown desperation which reminds me of William H Macy’s character in Fargo, the coat and cap which give off this impression are, of course, from Finnish charity shop UFF.

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adminLove The Look: Lassi’s Steve Prefontaine inspired outfit

Love the Look: Coral shirt and navy shorts

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Bit of a controversial choice this I’m sure, but for me this chap has got style in buckets. Coral was such a hit for women last year and the year before I hope it’s as big in menswear this year. It looks great with my other favourite colour, grey and is a surefire winner with all the washed out pastels we’re seeing at the moment.

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adminLove the Look: Coral shirt and navy shorts

Love the Look: Winter wool smarts

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How to do class in the freezing cold… Take one well tailored grey coat, a battered but sturdy pair of boots, slim wool trousers and top it off with a pair of tinted specs. When temperatures plummet there’s nothing like a pair of thick wool trousers to keep you warm and if you really feel the cold slip on a pair of long johns.

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adminLove the Look: Winter wool smarts

Love The Look: Kanye and Friends at Paris Menswear A/W 09

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Paris Menswear Fashion Week began last Thursday and now that is has finished we are able to fully consider all the fashion inspiration from both on and off the runways. From Jefferson Hack and Alber Elbaz to male models and rake-thin boys wearing baggy cardies and vintage Chanel, the shows are an excuse for men to be outrageous and the results are often brilliant.

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Will ReidLove The Look: Kanye and Friends at Paris Menswear A/W 09

Love The Look: Toby Jones/ Truman Capote in ‘Infamous’

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During the Christmas season, I was lovingly entrusted with a vintage copy of Truman Capote’s ‘In Cold Blood.’ The book has definitely lived up to its reputation and the two films that have been made about the creation of the book (‘Capote’ starring Philip Seymour Hoffman and ‘Infamous’ with Toby Jones) offer not only a great plot but awesome fashion.

To achieve the look, buy simple jumpers in bright colours and wear them with trenches and blazers in base colours such as khaki, black and brown…

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Will ReidLove The Look: Toby Jones/ Truman Capote in ‘Infamous’

Outfit Pick: NYE Sophisticated Style

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As we endure the last week of 2008 and look back upon a year of fashion extremes, we still have the sartorial challenge of New Year’s Eve (NYE) ahead of us. While many opt for a loud, proud and (often) garish get-up, I am aiming to attempt a subtle luxury with the help of muted colours but opulent fabrics (velvet, silk, corduroy etc.)…c

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Will ReidOutfit Pick: NYE Sophisticated Style

Will’s Christmas Outfit Picks: Argyle Jumper from Gap

This outfit is based around an Argyle jumper from Gap and with argyle being one of the key trends of this season (it was featured on the catwalks of Dolce & Gabbana as well as Thom Browne,) the jumper is a perfect foundation for a great Christmas look.

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Will ReidWill’s Christmas Outfit Picks: Argyle Jumper from Gap

Will’s Christmas Outfit Picks: Topman ‘Exclamation Mark Print’ Polo

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Note to Editor: Can we feature pieces we bought just yesterday?

Now that I’ve cleared that up, I can proceed with this Christmas Outfit Pick. This polo is a great find and the loud print is definitely eye-catching. I found it in Topman yesterday afternoon and it was reduced to £10 from £16. In the image, the polo looks black but it is actually blue and the print looks slightly bigger (as opposed to the foot-print looking print pictured!)

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Will ReidWill’s Christmas Outfit Picks: Topman ‘Exclamation Mark Print’ Polo

Brandish Does Boulevard: The Second Bout of Street Style!

This gallery showcases some of the hottest street style looks I’ve seen in quite a while. Granted, some of the photography is a bit shifty (and the background of sun-washed Camden during the summer is enough to provoke resentment from most Brits,) but these looks are on-trend and rival a lot of professionally styled magazine editorials.

Brandish loves street style and there will definitely be more to come in the next few months. Just prepare for rain drops on the camera lens.

Click on the image to start the gallery!

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Will ReidBrandish Does Boulevard: The Second Bout of Street Style!