tokyoflash

Another stunning (but mostly completely baffling) watch from Tokyoflash

We really love Tokyoflash Japan and their genius watches. They look amazing, but can we use them to tell the time? – well nah, but who cares. The company has just released its latest community designed watch, Kisai X, which is apartment based on a concept that the company published on its Tokyoflash Design Studio Blog which was submitted jointly …

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AshleyAnother stunning (but mostly completely baffling) watch from Tokyoflash
Sony Liveview

Is Apple gunning for your wrist? How the iWatch could revolutionise smart watches

As a gentleman of discerning taste and impeccable grooming you are probably wearing a watch. It is likely to have been made by a high-end Swiss company and quite possibly cost you a fair bit of money. If that is you the you are in fact part of a dying breed. Male watch wearers have been on the decline for …

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AshleyIs Apple gunning for your wrist? How the iWatch could revolutionise smart watches

David Beckham becomes new face of Breitling watches

He’s more commonly seen wearing Rolexes, like the Rolex Sea-Dweller DEEPSEA Watch, but now the part time LA Galaxy footballer and style icon David Beckham has been named the face of Breitling’s Transocean Chronograph Unitime worldtimer watch (phew that’s a mouthful). Launched earlier this year, the Transocean Chronograph Unitime is equipped with the new Manufacture Breitling Caliber B05and features a …

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shinychrisDavid Beckham becomes new face of Breitling watches
patek-philippe-2499-thumb

Eric Clapton’s ultra-rare Patek Philippe 2499 wristwatch is up for auction

The Patek Philippe 2499 is like the Holy Grail of wristwatches, the sort of timepiece enthusiasts would happily dive in-front of marauding boulder, Indiana Jones style, in order to acquire. Perhaps the rarest wristwatch in the world, and also regarded by many experts as the finest ever made too, it’s about to go up for sale at Christies in Geneva on November 12th, something …

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Gerald LynchEric Clapton’s ultra-rare Patek Philippe 2499 wristwatch is up for auction
Storm Watches AW2012-35

Storm Watches reveal AW2012 Black, Remex and Dualtec styles

We love our British brands here at Brandish, and there’s no wristwatch house here in Blighty we love more than Storm. Revealing their 2012 range, we wen’t down to see their AW2012 collection at a preview event in London today. Combining retro mechanical aesthetics alongside items with a more futuristic feel, there’s something for everyone this year. We’ve picked out …

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Gerald LynchStorm Watches reveal AW2012 Black, Remex and Dualtec styles
casio-30th-anniversary-g-shocks

Casio mark 30th anniversary of G-Shock brand with fire red watch line

Casio are preparing for quite the anniversary. April 13th 2012 will mark the 30th birthday of the brand’s popular chunky G-Shock wristwatch line. To mark the occasion, Casio are to release three fire-red limited edition watches. The sturdy Mudman G-9330A, Frogman GF-8230A and DW-6930A have all been given a devilish makeover, a bold look for a bold brand that’s consistently pushed …

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Gerald LynchCasio mark 30th anniversary of G-Shock brand with fire red watch line
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The Grande Seconde Watch by J.Crew x Mougin & Piquard

J.Crew and luxury watch retailer Tourneau recently teamed up to reproduce a pair vintage styled watches based on sketches from Parisian watchmaker Mougin & Piquard’s archive. The watches clearly reflect J.Crew’s design sensibilities while borrowing its style from the pilot watches of the ’20s. The Grand Seconde Watch collection features beautiful outer dials displaying minutes and seconds, accompanied by an …

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LauraThe Grande Seconde Watch by J.Crew x Mougin & Piquard
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The Terry Richardson Casio Collaboration

Terry Richardson, yeah the pervy guy behind American Apparel, recently released a double book, called “Mom & Dad.” To launch the book, the world acclaimed photographer Richardson, is exhibiting picture of his parents at the Colotte in Paris. The exhibition is joined by a small pop-up store, which includes a selection of products such as t-shirts, G-shock and BabyG Casio …

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LauraThe Terry Richardson Casio Collaboration
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Casio launched Formula 1 predictor game on Facebook

Formula 1 fan? Then make sure you check out the Facebook game Casio lauched last month. Users have to try and predict specific race times from each Grand Prix for the chance to winning various prizes, including a VIP trip to the Abu Dhabi Grand Prix, Casio EDIFICE watches and more. Each week, you are asked to ‘Guess the Time’ …

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LauraCasio launched Formula 1 predictor game on Facebook
G-shock

G-shock West opens in London

Yesterday we went to check out the opening of the Casio G-Shock West store in the heart of Covent Garden. When we walked in the front door we were greeted by a live street art installation – meant to serve as a dynamic celebration of the transience of the space and G-Shock’s passion for the spontaneous creativity of the underground …

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LauraG-shock West opens in London
Casio G-Shock GRX-5600B-2JF

Casio G-Shock GRX-5600B-2JF

Ahead of the G-shock West launch tonight in Seven Dials, London, I decided to do a little research and check out some of their latest watches. To be honest I was not really expecting much, but was pleasantly surprised. One of my favourites is the G-Shock’s GRX-5600, which merges two of the brand’s most iconic styles, the DW-5600 and DW-6900. …

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LauraCasio G-Shock GRX-5600B-2JF
Pathfinder

The Casio Pathfinder

Looking for a new watch with a more grown up look? Then check out the new Pathfinder range from Casio. This watch has all the makings of the G-Shock yet with more mature refinement. Incorporating a durable casing with some great outdoor functions, including a digital compass, altimeter, thermometer and barometer. Additionally, battery power can be taken in from solar …

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LauraThe Casio Pathfinder
nooka

The Nooka Zub Ziric

I recently came across the Nooka Zub Ziric and loved the way it brings functionality and design together. Reading like an analog watch, the 12 dots represent hours while the horizontal row counts minutes, with a small window counting up the seconds. The watch is set in a polyurethane band and features an alarm mode as well as a chronograph …

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LauraThe Nooka Zub Ziric

Turn Your iPod Nano Into A Watch

Scott Wilson, formerly the global creative director for Nike Watches is introducing the TikTok and LunaTik, a wrist dock that will allow you to turn your Nano into a watch. The TikTok is the cheaper of the two versions, with a plastic band and a snap-in frame inspired by the locking mechanisms found on ski boots. The LunaTik is the …

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LauraTurn Your iPod Nano Into A Watch

Dezeen Opens Designer WatchStore

Dezeen one of the most popular and influential architecture and design blogs online has just opened the Dezeen WatchStore in London and Online for their collection of designer watches, which include striking timepieces from the likes of Naoto Fukasawa and Crispin Jones. The store which specializes in watches by named designers and boutique brands has a number of amazing pieces …

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LauraDezeen Opens Designer WatchStore

Hackett London And TAG Heuer Release Limited Edition Watch Collection

Another watch calibration has been announced today, this time between Hackett London and TAG Heuer. The designer menswear brand Hackett London and watch manufacturer TAG Heuer have collaborated to develop two limited edition customized watches under the Hackett name, manufactured and branded by TAG Heuer. The collection, set to launch this month includes the ‘Chronograph’ and the ‘Watch’. According to …

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LauraHackett London And TAG Heuer Release Limited Edition Watch Collection

Casio and Red Bull Racing Collaborate On Limited Edition Watch

Casio and Red Bull have teamed up to create the new limited edition watch for the EDIFICE collection. The cumbersomely named EFA-131RBSP-1AVEF, was inspired by Red Bull’s F1 team. The solar powered watch boasts WaveCeptor radio-controlled technology, which updates the watch up to six times a day from international radio transmitters, ensuring that the watch is never a second off. …

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LauraCasio and Red Bull Racing Collaborate On Limited Edition Watch

Whatever It Takes Launches New Watches Featuring Celeb Artwork

Whatever It Takes has just launched a new collection of Limited Edition classic watches featuring artwork donated by a host of celebrities including George Clooney, Giorgio Armani, Samuel L Jackson, Donna Karan and Stella McCartney. The watches are being sold as a part of the Whatever It Takes campaign launched by 21st Century Leaders Foundation to raise funds for key …

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LauraWhatever It Takes Launches New Watches Featuring Celeb Artwork

Storm introduces Pop X watch in time for Xmas

Designed with the Xmas market in mind, Storm’s new Pop X watch range comes with removable fascias that can be put in different coloured straps to suit your mood – much like iPods in different coloured skins. Six gift sets are available for £59.99: blue with purple and black straps, pink with black and purple straps, orange with black and …

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shinychrisStorm introduces Pop X watch in time for Xmas