Posts Tagged ‘asos’

Brand Spotlight, Clothing, features, knitwear

Introducing: Common Sons Knitwear

By Laura on December 31st, 2011

 

Here at Brandish, we are always on the look out for new up and coming designers. One that recently caught our attention was Common Sons. Their inaugural AW/11 collection, carried by both selfridges and ASOS, and is best described as British made knitwear for the modern gent. They draw inspiration from traditional sherman knits, while bringing giving it a contemporary twist and a little humor.

All the knitwear is made in the UK, in family run factories and printed with organic dyes. Knits range from £65-95 and are available here



Brand Spotlight, features

ASOS Urban Tour – The 2011 Fall/Winter Collection

By Laura on September 14th, 2011

Its no secret that we are big fans of ASOS here at Brandish, and we can’t wait to see what they will be rolling out for their Fall/Winter 2011 collection.

To launch the collection they have created a brilliant new interactive website called ASOS Urban Tour, exploring street trends in London, Paris, Berlin, LA, and New York. The Paris video (above) follows an in-line skating crew taking the viewer on a city tour, while showing off some key pieces from the collection.

ASOS consistently demonstrate a fantastic understanding of the current fashion landscape and trends, which once again is reflected in their diverse seasonal offering. Anyways make sure to check out the rest of the campaign here.



Brand Spotlight, Clothing, News, Outfit picks

ASOS Beach Hut – Get the look

By Laura on April 5th, 2011

Last week we reported that ASOS had announce their new menswear trend – Beach Hut. Well the look is in, and its pretty awesome. Check out some of our favourite looks from the collection in the gallery below.

ASOS Beach Hut Collection

Picture 6 of 7
Picture 6 of 7



Brand Spotlight, Clothing, features

First Look: ASOS beach hut trend

By Laura on April 1st, 2011

Today on Facebook, the online retailer ASOS posted this picture up to announce their new menswear trend – Beach Hut. The image doesn’t give to much away but it looks as though it will be continuing the khaki trend, that we are already seeing so much of. I also really love the use of colour blocking with more muted tones.

We can’t wait to see the full look when they launch the trend Monday.



Clothing, knitwear, top ten

Top Ten Knitwear to Raise Your Sartorial Status This Winter

By Laura on November 2nd, 2010

With winter upon us, we have been checking out the best of this years knitwear. From textured cable to Scandinavian inspired patterns, it is without a doubt the must have staple for every guys wardrobe.

To help you navigate your way through the best of this season we have compiled a list of our top 10 jumpers, cardigans and other knitwear sure to raise your sartorial status.



Outfit picks

Head to toe: a simple look to beat the monsoon showers

By cchapman on July 17th, 2009

deluge_pick.jpgWhen the weather is muggy and you face regular drenchings, the only thing to wear are items that keep you cool and don’t get ruined in the rain. A checked shirt in gorgeous Madras colours keeps the flag flying for summer, with long sleeves for those cooler moments. Pair with rugby shorts – yes really! This is a genuine trend I’ve spotted on the streets of East London recently and need only be worn with caution if you live anywhere near the hooray-Henry zones of SW London. The shape is actually classic and, when not worn with sportswear, can look surprisingly stylish.

Checked shirt, ASOS, white rugby shorts, Lovell Rugby, striped watch band, J. Press, sandals, ASOS



Footwear

Poll: ASOS tasselled loafer

By Isabelle OCarroll on July 15th, 2009

fringe tie deck shoe tassel asos mens footwear.jpg
Tasselled loafers have been on our radar for yonks now, and this summer saw deck shoes really break into mainstream menswear but are we ready for a hybrid?

ASOS seem to think so with their fringe tie deck shoe, it has all the retro casual of a deck shoe with the dandy addition of a tassel. As if that wasn’t enough it also features a kiltie, we are big fans of the little fringed tab! What do you think? Take our poll and let us know!




Coats & Jackets

Acting like a big kid: yellow raincoats

By cchapman on July 8th, 2009

yellow_raincoats.jpgIts raining its pouring, and if you’d forgotten about the need to cover up you may be considering a new rainwear purchase. With outdoor gear like mountaineering boots already looking hot for autumn, embrace your inner fisherman now and head into the deluge in a traditional yellow rain mac. Topman have a lightweight zip-up version availalable, perfect for staying visible in a wet festival. For something longer lasting that will see you through to autumn’s downfalls there’s this beauty from ASOS or the most authentic of the lot (courtesy of Valet) is this shiny, yellow raincoat by L.L Bean. Avoid brightly coloured wellingtons to fend off the worst Paddington Bear comments.

Clockwise from centre left: L.L Bean, Shipley & Halmos at ASOS, Topman



Outfit picks

Head to toe: cool summer pick for hot nights

By cchapman on July 7th, 2009

TopToToe.jpgWith sales in full swing and the heat here to stay, now is the time to put together an outfit for those balmy evenings when you want to turn heads during your evening ‘paseo’. A mix of high street and simple staples pulls together current menswear trends without trying too hard. First up, this very fun sailor hat from Topman, with authentic braiding detail. With such quirky headgear best to keep the rest low key, hence the simple tank (buy a size up) and black cuffed shorts. The mix of brown shoes with black clothing is very 2009 and these battered-looking Oxfords would look great matched with cotton socks in a soft pastel shade, like a cream or lemon.

This is an easy look that works equally well whether you are tearing up a beach-side disco or enjoying cocktail hour amidst white stucco.

Sailor hat, Topman. Tank, Cheap Monday from 80s Purple, shorts and shoes, ASOS



Jeans & Trousers, Trends

Legs get ready to rumble! Cool cycling trousers for a hot summer

By admin on June 5th, 2009

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Cycling through Bloomsbury last night, I was struck by the sheer number of other cyclists on the roads. Seriously, it’s like the bicycle M1 there in rush hour. When budgets tighten and the weather brightens (sorry), cyclists come out to play, so it looks like summer is definitely set to be based around 2 wheels. And for that, you need the right outfit.

While it’s a little too warm for full-length jeans, rolling up an old pair can work pretty well. Technical cycling trousers can be fairly awful (dayglo lycra with reflective patches is not a Brandish-endorsed look), but this pair from US brand Outlier fill a gap for neatly tailored, slim trousers that are also fast-wicking and breathable. If you can’t stretch to the required $220 (plus international shipping), ASOS’s £25 slimfit chinos come in a pretty array of colours (we rate the teal ones most). Somewhere between the two sit Acne’s lovely peppermint chinos for £135. If you really want to impress the traffic, try matching your trouser colour to your bike frame.

Main Image Source: The Sartorialist



Gallery, Jeans & Trousers, Trends

Gallery: Summer Shorts

By admin on June 2nd, 2009

Summer is most definitely here, at least for today and if you’re sweltering under the heat of some office trousers we feel your pain. Actually we’ve got our legs out, sorry.

Take a look at our guide to this summer’s shorts, we’ve trawled the internet for the best in short trousers to keep your legs cool and your outfit stylish without a toggle, cargo pocket or zip in sight. There’s something for everyone from denim to tailored and also floral pair you’ll love, honest!

Click image to start gallery


Jeans & Trousers

White jeans: only in summer

By Colin Chapman on May 29th, 2009

Club_Tropicana.jpgSummer is definitely fashion’s silliest season, when you can throw (some) caution to the wind and don styles you wouldn’t normally be seen dead in. With this in mind, how about some white jeans? Instantly reminiscent of Club Tropicana-era Wham, act up the Euro playboy with a strong-coloured V-neck T-shirt from American Apparel (lavender, pink, mint) and a floral print. These jeans from Acne break the pristine mold by adding horizontal rips at the thigh, whilst with these hibiscus-print espadrilles who needs a Hawaiian shirt? With a liberal splash of Kouros you will be ready to tear up the dancefloors of Europe .. just don’t forget to pack the Vanish stick.

Mic White Trashed Jeans: Acne, Hibiscus print espadrilles, ASOS



Accessories

No-way-farers

By Jonathan Smith on May 29th, 2009

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There’s an urban myth that in London that you are never 8 feet away from a rat, it’s clearly bullshit but you try to get 8 feet away from a pair of Wayfarers this summer- you won’t. The number of companies ripping off the Ray Ban original is staggering with prices and quality ranging from £12 for a cheap pair from Topman up to £115 for a pair of Ray Ban’s from ASOS.

However if you’re like myself then you don’t want to wear this seasons equivalent of vermin but don’t want to spend £115 on some awesome but very breakable/losable/lendable sunny G’s. My suggested solution is these Cheap Monday Night Watch Wayfarers, cheap at 200 Krona (under £17) and looking more than your average Wayfarer with a squarer, more angled structure. These shades come in 3 colours: light turtle (pictured above), grey and black all available at Caliroots and though it is a bit of a snub having to pay the same again in P+P that you have for the glasses themselves (200 Krona) for £34 you have a pair of branded, wellmade Wayfarers that won’t make you cry if you drop ‘em under a bus.



Trends

Bleached out: summer colours take a beating

By Colin Chapman on May 19th, 2009

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However hesitant the sun may be about sharing its rays with the good folk of Britain, with a little imagination you can step right into summer by wearing the latest sun-bleached, faded colours and prints. Imagine the pink suggested by the red heart on an IheartNY white T-shirt seen inside-out, and you have the shade. Pink, ironically, has a recent association with hooligan chav-dom in the UK, but faded back to barely-there, fleshy pinkness it loses it’s Casual associations and becomes something more nostalgic.

ASOS are big on faded prints and colours this summer, from the faded floral of these shorts, to the bleached out brick tones of their chino shorts. Meanwhile, ever colour-conscious American Apparel‘s super-pale pink V-necked T-shirt is an old favourite that always charms.



Accessories

Boater! The straw hat of choice for summer

By Colin Chapman on May 17th, 2009

Thumbnail image for 6a010535d07789970c01156f15e53b970c-800wi.jpgAs fashion continues to trawl the Americana back catalogue, the boater pops up as a summer hat option. You’ll need bags of attitude to carry it off as well as this uber-Lower East Side hipster (it’s photographer Dash Snow) but hell, you can try.

ASOS have the perfect hat (by B-Store) in black. It’s a pricey £175 but the rest of your outfit can be dirt basic (check Mr Snow’s Canal Street leather holster, white tee and black jeans combo) or keep an eye on ladies’ boater options on the high street. ASOS also have a bargain, natural boater with coloured, striped ribbon. It’s more likely you’ll face Colonel Sanders quips but is possibly a better option if you’re pale and interesting and working the Anglo take on the boater hat style. Just lay off the striped blazer to avoid period costume.

Main image source: Mister Mort




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