Yay or Nay?- American Apparel Unisex Winter Ski Hood

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American Apparel is a brand that I can’t help but be suspicious of. Yes, the adverts are provocative. Yes, Dov Charney supposedly walks around his office naked. Yes, their shop assistants look like they’ve just walked out of a NYLON spread. My problem is that whenever I see someone wearing American Apparel, it tends to be the case that it is the not the clothes that are great but how they are styled.

I can’t imagine this ‘Winter Ski Hood’ (£10) looking good on anyone who isn’t a model but I am wary of giving it a firm ‘Nay’ as I just know that as soon as this post is published, some edgy fashion editor will decree it the It-item of the season.

What do you think? Vote in our poll!

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Will ReidYay or Nay?- American Apparel Unisex Winter Ski Hood

L’Uomo Vogue: AFRICA ISSUE – November 2008

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After taking on the lack of model diversity, Franca Sozzani (the editor extraordinaire behind the Black Issue of Italian Vogue) now wants us to sit up and pay attention to a different cause- the immense need for aid in Africa.

As part of her campaign for fashion to stand up and act, Sozzani has made the latest issue of L’Uomo Vogue the ‘AFRICA ISSUE.’ This means that every feature or person included in the issue has some sort of relation to the need of Africa. It features Nelson Mandela, Naomi Campbell, Forest Whitaker and Bernard Henri-Levy (the philosopher and co-editor of the special issue.)

New York Magazine tells us that Sozzani “not want to make an aesthetic statement about Africa…unlike a recent issue of India’s Vogue magazine…this one won’t show peasants posing with $5,000 handbags.”

See after the jump for pictures of contributors including Nelson Mandela and Michelle Obama and e-mail isabelle@shinymedia.com to tell us what you think of the issue.

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Will ReidL’Uomo Vogue: AFRICA ISSUE – November 2008

Brandish Does Boulevard: The Second Bout of Street Style!

This gallery showcases some of the hottest street style looks I’ve seen in quite a while. Granted, some of the photography is a bit shifty (and the background of sun-washed Camden during the summer is enough to provoke resentment from most Brits,) but these looks are on-trend and rival a lot of professionally styled magazine editorials.

Brandish loves street style and there will definitely be more to come in the next few months. Just prepare for rain drops on the camera lens.

Click on the image to start the gallery!

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Will ReidBrandish Does Boulevard: The Second Bout of Street Style!

Brandish Poll: Would You Wear Unisex Clothing?

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American Apparel, the brand synonymous with androgyny and men in skintight jeans, has just launched their Unisex Oxford Shirt. I have three sisters and I’m no stranger to borrowing the odd jumper (actually, that would be reclaiming,) and I have in past borrowed Ralph Lauren shirts and vintage blazers for a better fit and a slimmer silhouette. Russell Brand, a man who walks on to a talk-show in a jersey tunic dress and girl’s jeans from Topshop but still manages to be a sex god, would be a great example of unisex dressing at its best but what do you think? Is it worth the sartorial risk when you might see a girl in the same tee as you?

Would you go Unisex- vote in our poll after the jump!

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Will ReidBrandish Poll: Would You Wear Unisex Clothing?

Brandish Poll: Chris Martin Reads Brandish?

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In previous months, I have reported on the possibility that maybe Brandish is read by major celebrities. We preempted Russell Brand’s short shorts, the change in mood of Mr Mill’s Style Column in the Sunday Time’s Style Magazine and now, it appears that our editor Isabelle may have inspired Coldplay frontman Chris Martin’s new haircut. Days after claiming skinhead-inspired film ‘This Is England’ as style inspiration, Chris Martin has appeared at a BBC Radio 2 song session with his previously curly locks shaved off. Simple chance or Sartorial steal?

Anyway, what do you think of this new look? Continue reading to vote in our poll.

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Will ReidBrandish Poll: Chris Martin Reads Brandish?

Brandish Poll: Executive Item Execution

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Forgive that awful title but let me explain; Executive Item Execution (EIE) is the official ruin of an ever-so-stylish item as the result of a figure of authority telling you they have the same piece (and no, this has nothing to do with the fetish trend.)

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Will ReidBrandish Poll: Executive Item Execution

Brandish does Boulevard: Neal’s Yard

Here on Brandish we love a bit of sartorial realism. While Jason deals with cool buys and indie-labels, I tend to veer towards the bright lights of magazines and the high-octane glamour of ridiculously expensive items (WISHLIST anyone?) and the glossy adverts they inhabit.

I do love the high-street and so, with editor’s camera in hand and a trusty phone in the other (who knows what pickle one could get into asking for photos on the streets of Camden?) I set off to find London’s fashionistos.

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Will ReidBrandish does Boulevard: Neal’s Yard

Brandish Poll: Leg-in a-Sock Style Jeans

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We’ve made you endure some pretty terrible things on Brandish (see here and here,) and now I present a sneaky snap of New Look’s new adjust-a-length jeans. The trick is you have to button up each different level of the jean depending on what you’re after; shorts, the semi-crop, full jeans or the button-embellished. Is it just me who gasps at this fashion indictment?

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Will ReidBrandish Poll: Leg-in a-Sock Style Jeans

Brandish Poll: How Tidy Is Your Wardrobe?

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Fashionista has been sent a pic of one reader’s wardrobe- her shoeboxes are transparent, her clothes are colour-coordinated, everything is obsessively neat and you can only imagine she has an itsy-bit too much time on her hands.

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Will ReidBrandish Poll: How Tidy Is Your Wardrobe?

Brandish Poll: Do You Diet?- And I Don’t Mean Butcher…

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As Beckham’s ‘people’ deny he’s been at all enhanced in the Armani pants department and Matt McConaughey is seen in D&G ads being hounded for his bod, it occurs to me that more than ever we men are striving for physical perfection.

More and more I am left sulking at lunch as male friends tell me they are banned from certain foods and no, before you ask, they’re not all gay. Or vain.

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Will ReidBrandish Poll: Do You Diet?- And I Don’t Mean Butcher…

Brandish Poll: Are You A Kiss-‘n’-Tella Fella?

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While silently delighting in the sleazy nature of the Daily Mail, I found myself drawn to Corey Haim’s tale of Posh Spice’s lack of pulling prowess. He claims that when Mrs. Beckham kisses she “does this little grrhh thing. What did it feel like? Like a girl gnawing on your lip!” Oh yes, that feeling…?!

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Will ReidBrandish Poll: Are You A Kiss-‘n’-Tella Fella?